Non-banking finance company Fullerton India donated 22,400 kg rice and grains this Diwali as part of its “Ek Mutthi Chawal – A handful of rice” initiative. This year, the initiative marked its third successful edition with donation from 4,000 employees of Fullerton India, impacting 6,000underprivileged children across the country.
Fullerton India executed this in partnership with several local and state-level NGOs working for underprivileged children and orphanages, to reinstate its commitment to improving the lives of economically weaker sections of society.
Shilpa Desai, General Manager and Head- Marketing and Cross Sell, Fullerton India said,“Approximately 15% of the country’s population is undernourished, with one in every four children being malnourished anddevoid of basic necessities like food for sustenance.”
“At Fullerton India, we are in cognizance of this issue and launched “Ek Mutthi Chawal- A handful of rice” three years ago to address the growing concern. In alignment with our endeavour to contribute towards enhancing the socio economic status of underserved communities, this initiative helps us expand our outreach to the deprived sections of society,” she said.
375 employees from Maharashtra alone contributed 4,000 kg rice and grain this year. In the previous years, Fullerton India impacted 4,000 lives across the country by donating 10,000 kg of rice in association with various partner NGOs.